Shades EQ Science... What's in Shades EQ?

Let's dive into the essence of Shades EQ. What dyes actually make up this color line? Shades EQ is made up of several dyes but the main ones of "most" of the shades are oxidative and direct dyes. It is so important to understand what these mean because they hodl the keys to help you when understanding more deeply the predicability of the shade within the line.

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